Explore Our Services

Before anything gets made or posted, we build a strategy that gives every piece of content a job to do.

What's included:

• Audience and competitive research: Who you're talking to, where they spend time, and what's already working in your space

• Quarterly content strategy: Themes, messaging pillars, content formats, and platform-specific direction for the next 90 days

• Content calendar: Mapped out by week with specific ideas, post types, captions, and timing recommendations

• KPIs and goal-setting: Clear benchmarks for what success looks like so you're never guessing whether it's working

• Monthly reporting: A straightforward breakdown of what performed, what didn't, and what we're adjusting next month

• Ongoing strategy refinement: Quarterly reviews to update direction based on what the data is telling us

Build and manage an email program that keeps your audience engaged, nurtured, and ready to buy.

What's included:

• Email strategy and platform setup: Audience segmentation, list organization, and platform configuration (Mailchimp, Klaviyo, ConvertKit, or whatever you're using)

• Welcome and nurture sequences: Automated email flows that onboard new subscribers and build trust before the ask

• Campaign copywriting: Newsletter and promotional emails written in your voice, on a consistent schedule

• List management: Regular list cleaning, segmentation updates, and deliverability monitoring so your emails actually reach inboxes

• A/B testing: Subject lines, send times, CTAs — tested and refined so performance compounds over time

• Monthly analytics and reporting: Open rates, click-through rates, conversion tracking, and a clear read on what the numbers mean

This is the most comprehensive engagement. Think of it as a fractional marketing director: someone who oversees your entire digital presence, sets the strategy across channels, and makes sure everything is working together toward the same goal.

What's included:

• Full digital audit: A thorough review of your current channels, content, SEO basics, and analytics to identify gaps and opportunities

• Multi-channel strategy: A cohesive plan across social media, email, content marketing, and any paid channels relevant to your goals

• Channel selection and prioritization: Clear direction on where to focus and where to stop wasting time and money

• Copywriting and content oversight: Website copy, campaign copy, content briefs, and creative direction across all channels

• SEO fundamentals: Keyword research, on-page optimization recommendations, and content strategy aligned to search intent

• Campaign planning and execution: Launches, promotions, and seasonal campaigns planned and executed end-to-end

• Analytics and performance tracking: A unified view of how all channels are performing against your growth goals, with monthly reporting and clear next steps

• High-level planning sessions: Monthly strategy calls to stay aligned, address what's shifting, and plan ahead

If there’s a separate marketing service you need help with, please let me know in the form below. I will do my best to accommodate or connect you to someone in my circle who can help.